Research: research on various film posters

I have done some research and identified some of the features of movie posters. I then looked at what features the movie posters had in common with other posters. As there are tons of old and new movie posters it will be hard to gather all the similar features. From this process I will learn what kind of common features each and every poster contains, which makes it eye-catching. I could look at the most popular new ones and look at people reviews to see what they liked about it.  

Old movie posters:

  

This is a poster from 1999, not very old but, as you can see lots of effective presentational elements have been used to make the poster eye-catching. The film is set in a desert, and the colours of the font and the background emphasises on this.

• Both posters have a use of striking colours that make each poster noticeable.
• Both posters present the main characters in the film. These days’ movie posters only include a few or just the main actor in the poster. 

Current and new movie posters: 

These posters have the same conceptual design. They are really eye-catching and stand out. The silhouette of the actors contains the name of the film in the centre. 

It’s interesting to note that these days move posters have a large emphasis on the main actor; where the actor is enlarged on the movie poster with other things around them. Many posters are being created in the same generic layout, like these for example: both posters have an actor in the middle of two huge buildings; they also have their back to the camera. This is effective as makes the audience anxious to find out who they are. I have read some reviews, and many people (age not specified) have said that they found the following two posters very eye-catching. These posters are similar to our ideal poster, of a man in standing in front with lots going on in the background. This shows that are ideas are easily going to relate to modern posters which will attract lots of audiences from the young generation. And, our film is targeted at a young audience, ages 7-16.